Robots.txt just turned 30 – cue the existential crisis! Like many hitting the big 3-0, it’s wondering if it’s still relevant in today’s world of AI and advanced search algorithms. Spoiler alert: It ...

In every corner of the SEO world, llms.txt is popping up in conversations, but it is frequently misunderstood and sometimes poorly explained. If you’ve heard someone call it “the new robots.txt,” or ...

Find out what llms.txt is, how it works, how to think about it, whether LLMs and brands are buying in, and why you should pay attention. To meet the web content crawlability and indexability needs of ...